安高申陇院售楼处电话→2026闵行梅陇安高申陇院售楼中心电话→楼盘百科→首页网站→楼盘百科→首页网站→售楼处24小时热线电话
扫描到手机，新闻随时看
扫一扫，用手机看文章
更加方便分享给朋友
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎
✅✅安高申陇院营销中心热线4008558224（官方预约看房热线）
如有问题欢迎来电咨询，预约来电尊享购房优惠，可预约案场内部销售人员，专业一对一热情服务，让您用专业眼光去买房。
营业时间：日常营业时间为9:30-18:30，便于您提前规划到访行程，避免空跑。
预约方式：可提前拨打官方热线✅安高申陇院售楼处电话：400-8558-224✅︎✅︎，预约好专属销售及具体到访时间；预约时可同步告知意向户型、置业需求，我们将提前做好服务准备，减少您的等待。
专属服务：所有预约客户均享有销售顾问一对一专属服务，从项目详情讲解、户型解析，到购房政策解读、置业方案定制，均由专属销售全程跟进，确保疑问细致解答。
中介勿扰：本售楼处仅面向终端购房客户提供直接服务，不接待任何中介机构及人员，感谢您的理解与配合，共同维护纯粹的咨询环境
安高申陇院是上海闵行梅陇板块的一个中高端改善型住宅项目，由安高集团开发，定位比较明确，主打品质和舒适度。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
当产品力成为唯一的硬指标，市场也用真实成交告诉我们，谁是实力红盘。
而在这一年多的推售节奏里，有一个项目凭“长红”而不是“爆红”，逐渐从众多新盘中被挑出来。
它就是，梅陇芯的安高申陇院。
从首开热销到多轮加推再创佳绩，从红盘标签到年度热度榜的常驻嘉宾，它的存在似乎在证明一个趋势：
真正能越卖越好的，永远是兑现能力强、产品价值稳定、区域逻辑清晰的项目。
如今，安高申陇院公开地库实景。在这个楼盘身上，你可以看到它对城市人居的思考，用优秀的产品、精细化的人居考量、强大的兑现力实现对美好生活的精心呈现。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
01
多次热销！为什么安高申陇院能成为2025年的“稳红盘”？
回望过去数轮开盘节点，安高申陇院几乎每一次都把“热销”两个字刻在榜单上。
无论是开盘热销的速度，还是年内累计成交的体量，都在2025年的改善盘里保持着领先姿态。
如果说第一次热销靠期待，那么多次热销靠的就是硬实力的反复验证。
在上海这样一个供需结构高度成熟的市场，红一次不难，难的是持续红、稳定红、越推越有人买。市场可以被情绪影响，但改善客不会。
在改善客眼里，看得见的才叫兑现，摸得到的才叫品质。
过去一年，安高申陇院以肉眼可见的速度推进实景展示：从会所示范区到首批实景园林，从社区立面的细节，到最新亮相的地库实景，每一次开放，都是一次“把图纸变成现实”的公开答卷。
实景展示的地库，彻底打破了人们对“高层项目地库就是将就”的刻板印象。
不是空喊概念，而是把看似不起眼的地下车库，做到足以“吊打一片”。
实地参观后，我的第一印象是，在安高申陇院，地库不再是传统意义上的停车空间，而像是一场抵达生活的沉静序章。
地库入口选用范思哲黑奢石+大面金属板材，奢润气息扑面而来。云石壁灯洒下一圈柔和光晕，仿佛在轻声提示：喧嚣止步，归家从此刻真正开始。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
坡道墙面并未采取常规的单一材质，而是选用进口贝金米黄天然石材、透光云石玻璃、金属线条等材料搭配，这些配置几乎全部对标上海高端改善小区的车库标准。
追光灯带顺势延伸，像为归家之路量身定制了一条“光影缓冲带”，从城市的喧嚣，过渡到家的静谧。
安高申陇院地库实景
步入地库内部，视线瞬间被彻底打开。顶部采用长达约3米的蜂窝铝板与铝方通格栅铺陈，线性灯带像光流般贯穿其中，让整个空间具备了“酒店式下沉大堂”的仪式感。
地面采用钢纤维混凝土基座与精磨石面层，这类做法通常出现在机场、商业综合体等高承载空间，不仅更耐磨、防渗、抗压，也让车行时的声响变得沉稳，不会产生廉价的震动颗粒感。
安高申陇院地库实景
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
连不锈钢材质金属车档、极简的出入库标识等细枝末节，也都透露着严谨与讲究，这种对细节的偏执，往往比昂贵材料更能打动挑剔的改善客。
安高申陇院地库实景
值得一提的是，地库的光环境十分讲究。不是简单地把亮度调高，而是通过光束分割、反射抛光、边缘留白，形成层次丰富的光影语言。
换言之，在安高申陇院，“回家”也可以拥有一种仪式级的尊贵感。
而这一切，最终串联成了无缝衔接的生活动线。
停好车，步行穿过光厅，即可步入约1700㎡的下沉式会所。泳池的水光、健身房的器械、瑜伽室的静谧，皆在转身之间。
日常中那些细碎的疲惫，还没走进电梯，就已经被卸下一半。周末的休闲，也从这一刻自然展开。
安高申陇院实拍图
当然，地库的精细，绝非突兀的“单点发光”。
它与整个社区的归家动线联动成章，山水意象、风雨连廊的光影序列，以及“一园两轴九境”中树木与季节的细微变化…所有空间都被一条连贯、克制又讲究的体验链条串联起来。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）安高申陇院实拍图
一次次的实景呈现也是安高申陇院的态度：这是一个看得见标准、对标改善、兑现速度快的项目。
而此次地库的亮相，更像是对“归家全程皆风景”这一承诺的最后一块拼图。
也正因这种看得见、摸得着的确定性，改善人群才会一次次把选择落在这里。
02
城市价值重磅加持，梅陇芯配套建设加速！
除了项目自身的高完成度，安高申陇院所在的梅陇板块，近期正在释放一系列“可见、可感、可落地”的利好。
尤其是对改善人群而言，一个板块到底是否值得长期持有，看的是兑现速度，而不是规划的想象力。
而梅陇，正在把原本被视为“规划前景”的东西，逐步变成“现实发生”。
就拿安高申陇院旁边的梅富路（贤荟路—春申路）新建工程来说。
这一工程已经在区、镇人大代表连续多年的呼吁推动下确认启动（信息来源：今日闵行）。
这不仅是一条桥的修建，而是整个板块流动性的重构，它将直接有效连接春申塘南北区域。待到项目建成后，安高申陇院通往地铁15号线景西路站的直线距离缩短至约700米（数据来源：百度地图）。
这意味着什么？
意味着原先被视为“需等待兑现”的利好，现在正式进入“时间表内”；安高申陇院的通勤效率，也将从地图上的“可预期”，变成日常中的“可实现”。
梅富路（贤荟路—春申路）路段效果图
进一步来看，整个区域的配套体系，也都在同步升级。
先来看交通，除了15号线，项目周边还有19号线（在建中）、23号线（在建中）、机场联络线，未来4轨交汇，这里将成为一个全新的上海南部重要枢纽。
这对于改善家庭的意义非常直接，通勤更快、跨城更便利。
再来看商业，不少人对梅陇的刻板印象停留在过去，而事实上，区域商业已经高度成熟。
大润发、绚荟城、海梦一方、麦多生活广场等商业体环伺，同时区域内还有四大TOD布局环绕，无论是日常消费还是购物都有的选。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
安高申陇院附近商业示意图
教育同样是改善群关注的重点。安高申陇院周边有丰富的教育资源：
闵行区实验小学，是闵行区一梯队里仅有的两所公办之一， 前身是创始于1905年的蒙正学堂，曾名上海县实验小学。项目距离闵行实验小学（景城校区）150米 ，闵行实验小学（春城校区）700米。
莘松中学，是闵行第一梯队初中，项目距离莘松中学（兴梅校区）约200米左右距离，莘松中学（春申校区）约800米左右距离。
蔷薇小学、七宝中学附属闵行金都实验中学、上海市第二中学梅陇校区（上海市重点高中）、莘松中学的畹町校区等优质教育资源都距离项目较近（最终学区划分仍以交付后教育主管部门公示为准）
这意味着，从孩子入园到进入青春期的关键阶段，几乎都能在家附近完成教育闭环。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
安高申陇院附近学校示意图
更难得的是，梅陇拥有市区难得的生态资源，梅陇生态公园、莘庄梅园等环伺，给安高申陇院业主带来静谧的生活环境。
梅陇生态公园示意图
当板块的交通、商业、教育、生态都在肉眼可见地升级，一个共识开始变得清晰：安高申陇院并不是在卖一套房，而是在卖板块的成长曲线与兑现速度。
而对于改善人群而言，能被时间验证、能被建设推进的，才是真正值得托付未来的价值。
03
土拍全面抬升，安高申陇院建面约170㎡四房成改善客的“最后窗口”
最近的土拍，是上海改善市场的一个分水岭。
地价的多次提升，已经让所有人看到未来的新盘门槛只会越来越高。
邻近板块的土地成本也不断刷新预期，总价段的压力正在倒逼客户“提前上车”。
在这样的背景下，安高申陇院建面约170㎡改善大户型成为了一个不容错过的配置。因为它同时具备三重优势：
1、尺度到位：真正意义上的改善平层
这不仅是一个四房，更是一个功能与情感均被充分尊重的家庭生活场。
约15.4米的四开间朝南面宽，让阳光成为家庭的常客，从客厅、餐厅到多个卧室，皆被温暖包裹。
大横厅设计，提供了家庭聚会的开阔舞台，也容纳得了个人的宁静独处。
边户主卧套房配置约270°观景飘窗，独立卫生间配备浴缸与通长镜柜，尺度与私密兼具。
独立玄关营造归家仪式感，将喧嚣妥帖收纳；动静分区，让长辈的早睡与孩子的夜读互不打扰，即便是三代同堂，每个人也能拥有自在的世界。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
样板间正在变得千篇一律，
但城市的故事不该如此。
庆幸的是，
总有人拒绝复制粘贴。
他们不为概念所惑，
只为城市发声。
在那些真正读懂了
城市热忱与特性的空间里，
“家”，被重新定义了。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
安高申陇院建面约170㎡样板间实景
2、高阶审美：保留更完整的空间
同时，这个户型体现在对“完整空间”的坚持。
不仅配置了独立玄关，更规划了独立家政间，让清洁工具、杂物收纳彻底隐形，生活的优雅得以始终保持。
在装修标准上，安高申陇院更是实现了对高阶审美生活的承诺。
入户门锁采用凯迪仕五合一智能门锁，全屋选用华为智能家居系统，日立中央空调、地暖双联供、百朗新风系统等三件套一应俱全。
厨电方面，配备国际一线品牌博世四件套（三眼灶台、壁挂式侧吸油烟机、15套大容量洗碗机、蒸烤一体机），水龙头和水槽则选用了科勒。更亮眼的是，厨房还配了日立厨房空调。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
安高申陇院建面约170㎡样板间实景
卫生间选用杜拉维特卫浴及汉斯格雅花洒，同时主卫还贴心配备了美妆冰箱，有助于延长化妆品的使用寿命。
当然，安高申陇院的奢装标准，远不止于此。
从客厅的悬浮吊顶无主灯设计，到主卧的皮质背景墙与拼花地板，每一处细节，都凝聚着匠心独运。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
3、地价上涨，越往后越买不到这样的性价比
2025年上海土拍中，多个区域地价出现上涨。
徐汇滨江、徐家汇、闵行的莘庄、颛桥等板块地价上涨，可以预见的是，没有了联动价的限制，未来上海新房价格将不可避免地上涨。
对比之下，当下安高申陇院整盘联动价76000元/㎡，仍处于一个极具诚意的区间。
更为关键的是，安高申陇院建面约170㎡四房，拥有类一梯一户设计、双套房配置、全面积段功能房间以及一线装标，在未来的土地成本逻辑下，将愈发显得少有。
它不仅是当下一步到位的改善选择，更是一个清晰的价值锚点。
换句话说，安高申陇院建面约170㎡四房不是一个简单的户型，而是改善客能抓住的最后一个“稳稳的价值窗口”。
除了建面约170㎡四房，项目还有少量建面约107、128㎡房源在售。
建面约107㎡的三室，标准的飞机户型，南北通透，三开间朝南，配合大面宽的窗面，通风采光俱佳。
主卧为套房设计，兼具独立卫浴与收纳，既满足功能所需，也保有私密边界。
厨房与餐厅相连，动线顺畅。整个户型空间利用几近零浪费，功能与尺度兼顾，紧凑而不局促，尤其适合刚需改善型家庭。
建面约128㎡户型，四房布局，让这个飞机户型在功能规划上显得更为从容，不论是多孩家庭，还是需要一间书房、影音室的二人世界，都能找到各自的空间。
横厅设计贯穿客餐厅，视野开阔，连接宽景阳台，不仅带来更强的采光和通风体验，也自然延展了生活的边界。
✅安高申陇院售楼处电话：400-8558-224✅︎✅︎✅
✅安高申陇院营销中心热线4008558224（官方预约看房热线）
安高申陇院售楼处电话：400-8558-224【售楼中心热线】安高申陇院营销中心热线4008558224安高申陇院售楼处地址400_855_8224，楼盘项目全面介绍，本电话为开发商提供线上预约售楼电话，楼盘项目全面介绍（包含楼盘简介，均价，房价，现房，期房，别墅，叠墅，大平层，价格，楼盘地址，户型图，交通规划，备案价，备案名，项目配套，样板间，开盘时间，认筹时间，楼盘详情，售楼处电话，最新消息，最新详情，周边配套，一房一价，最新进展等详情咨询）楼盘详情丨价格丨更多优惠丨机不可失丨欢迎致电丨诚邀品鉴！售楼处位置丨特价房丨工抵房丨剩余房源丨户型图丨最新消息丨免责声明：将文章内容综合来源于网络、只作分享，版权归原作者所有！！如有侵权，请联系我们，我们第一时间处理如有问题欢迎来电咨询，专业一对一热情服务，让您用专业眼光去买房。如果您想了解更多楼盘详情，欢迎提前预约拨打安高申陇院售楼处电话400-855-8224
Warm reminder: Please call in advance to make an appointment for viewing the property to avoid a bad viewing experience.
温馨提示：看房请提前致电预约，以免带来不好的看房体验；
Contact the official salesperson to obtain the latest one-room-one-price list!
联系官方销售人员获取最新一房一价表！
Our sales team always adheres to the principle of integrity to ensure that the entire home-buying process is transparent and fair.
我们的销售团队始终秉持诚信为本的原则，确保整个购房过程透明、公正。
Your satisfaction is our greatest pursuit. We will spare no effort to provide you with the best service.
您的满意是我们最大的追求，我们将竭诚为您提供最优质的服务。
Regarding real estate policies
房地产政策方面
Differentiated relaxation of purchase restrictions: The Ministry of Housing and Urban-Rural Development has upgraded "city-specific policies" to "district-specific policies".
限购政策差异化松绑：住建部将 “因城施策” 升级为 “因区施策”。
In the core areas of first-tier cities such as the outer ring road of Shanghai, purchase restrictions will be retained, while in non-core areas such as Lingang New City, the requirement for social security years will be lifted.
一线城市核心区如上海外环内保留限购，非核心区如临港新城取消社保年限要求。
Second-tier cities have completely lifted purchase restrictions and introduced "home purchase subsidies + tax and fee preferences". First-time home buyers can receive a fiscal subsidy of 5% of the house price (up to 500,000 yuan), and the exemption period for value-added tax has been reduced from five years to two years.
二线城市全面取消限购，还推出 “购房补贴 + 税费优惠”，首次购房者可获房价 5% 的财政补贴（上限 50 万元），增值税免征年限从 5 年降至 2 年。
Dynamic adjustment of mortgage interest rates: The central bank has adjusted the lower limit of the first-home mortgage interest rate to LPR-30 basis points. The second-home mortgage interest rate is linked to the "housing price increase index". If the year-on-year increase in housing prices in a city is lower than the CPI, the second-home mortgage interest rate can be reduced to LPR+10 basis points.
房贷利率动态调整：央行将首套房贷利率下限调整为 LPR-30BP，二套房贷利率挂钩 “房价涨幅指数”，若城市房价同比涨幅低于 CPI，二套房贷利率可下调至 LPR+10BP。
The loan amount for the provident fund has also been raised. In key cities, the maximum loan amount for dual-income families has increased from 1 million yuan to 1.5 million yuan.
公积金贷款额度也有所提高，重点城市双职工家庭最高贷款额从 100 万元增至 150 万元。
The "quality competition" in land auction rules has become a regular practice: The Ministry of Natural Resources requires that in the land auctions of key cities by 2025, the proportion of "quality scores" should be no less than 40%, and the scores should cover green building grades, community supporting facilities, property service standards, etc.
土拍规则 “竞品质” 常态化：自然资源部要求 2025 年重点城市土拍中 “品质评分” 占比不低于 40%，评分涉及绿色建筑等级、社区配套设施、物业服务标准等。
Developers are required to submit a "Quality Commitment Letter". Those who fail to meet the standards will be fined 10% of the land transfer fee and restricted from subsequent land auctions.
开发商需提交 “品质承诺书”，未达标将按土地出让金 10% 罚款并限制后续土拍。
Policies related to public rental housing: All new commercial residential projects must be equipped with public rental housing at a ratio of 15%. After completion, it should be transferred to the government free of charge. If the developer operates it independently, they can enjoy a 20% tax reduction on rental income.
保障性住房相关政策：所有新建商品住宅项目需按 15% 比例配建保障性住房，建成后无偿移交政府，若开发商自主运营，可享受租金收入 20% 税收减免。
Meanwhile, children from families with public rental housing enjoy "the same school district treatment as those with commercial housing" when enrolling in school. Cities like Beijing and Shanghai have piloted "priority lottery enrollment for public rental housing".
同时，保障性住房家庭子女入学享受 “与商品房同等学区待遇”，北京、上海等城市试点 “保障房优先摇号入学”。
Regarding the timing of home purchase and market trends 2
购房时机与市场趋势方面2
The cost of purchasing a house is at a low level: Currently, the down payment ratio is relatively low, with some areas as low as 15%, and the loan interest rate is also around 3%. Moreover, the LPR still has room for further decline, significantly reducing the cost of purchasing a house.
购房成本处于低位：当前首付比例较低，部分地区低至 15%，贷款利率也在 3% 左右，且 LPR 还有进一步下降空间，购房成本大幅降低。
Meanwhile, after a period of adjustment, housing prices are at a relatively low level, which is a good opportunity for those who have the need to purchase a house.
同时，房价经过一段时间调整，处于相对低位，对于有购房需求的人来说是较好的时机。
The market is gradually warming up: Since the fourth quarter of 2024, favorable policies such as housing loans and provident funds have been introduced intensively. The transaction volume of the real estate market in some cities has picked up, and housing prices in core cities are expected to stop falling and stabilize comprehensively.
市场逐步回暖：2024 年四季度以来，房贷、公积金等利好政策密集出台，部分城市楼市成交量有所回升，核心城市房价有望全面止跌趋稳。
In 2025, under the continuous effect of policies, the real estate market is expected to further recover.
2025 年，在政策持续作用下，房地产市场有望进一步回暖。
Key points for choosing a house 3
选房要点方面3
Focus on the quality of real estate projects: Housing demand has shifted from "whether there is or not" to "whether it is good or not", and from "price first" to "value first".
关注楼盘品质：住房需求从 “有没有” 转向 “好不好”，从 “价格优先” 转向 “价值优先”。
When choosing a house, pay more attention to the floor plan design, functional facilities, property management and other aspects of the property.
选房时要多关注楼盘的户型设计、功能配套、物业管理等。
For instance, choose a floor plan with a high usable area ratio. Currently, some new houses can achieve a usable area ratio of over 80% by offering balconies and other means.
例如，选择得房率高的户型，目前一些新房通过赠送阳台等方式，得房率能超过 80%。
When considering the community environment: The ecological environment of the community and the level of property management are becoming increasingly important. The "park-style living experience" where one can see greenery when opening the window, scenery when stepping out, and a garden at every corner is the ideal choice.
考量小区环境：小区生态环境和物业管理水平日益重要，推窗见绿、出门见景、转角见园的 “公园式居住体验” 是理想选择。
For instance, the "Yuhujing" product series of Longfor integrates the five overlapping environments of light, sound, stone, forest and water into its design, and is also equipped with a central park in the form of a central axis.
如龙湖 “御湖境” 产品系列，将光、声、石、林、水五重叠境融入设计，还配置中轴式中央公园。
Emphasize the strength of developers: Strong real estate enterprises are more capable of building and delivering products that precisely match market demands, and the quality of houses and after-sales services are more guaranteed.
重视开发商实力：实力房企更有能力构建和交付与市场需求精准匹配的产品，房屋质量和后期服务更有保障。
For instance, Longfor Group has been consistently ranked among the "Top 10 Chinese Real Estate Development Enterprises in terms of Comprehensive Strength" for many consecutive years and has maintained a green rating in the "Three Red Lines", demonstrating a strong delivery capacity.
例如龙湖集团连续多年获 “中国房地产开发企业综合实力 10 强”，且保持 “三道红线” 绿档水平，交付能力较强。
Precautions for real estate transactions 1
房产交易注意事项方面1
Strict supervision over housing purchase funds: The central bank requires commercial banks to trace the source of the down payment back to the accounts of two generations of direct relatives in the past, and strictly investigate the illegal inflow of business loans and consumer loans into the real estate market.
购房资金监管严格：央行要求商业银行对首付款来源追溯至前溯两代直系亲属账户，严查经营贷、消费贷违规流入楼市。
For home buyers with a down payment ratio of less than 20%, it is mandatory to purchase "mortgage performance insurance", with a premium of 0.5% of the loan amount.
对首付比例低于 20% 的购房者，强制购买 “房贷履约保险”，保费为贷款额 0.5%。
The "trade-in for new" program is supported by policies: The Ministry of Housing and Urban-Rural Development, in collaboration with multiple departments, has launched a nationwide campaign to exchange second-hand houses for new ones. Those who exchange houses can enjoy a 50% reduction in deed tax and a 2% subsidy for agency fees.
“以旧换新” 有政策支持：住建部联合多部门推出 “二手房置换新房” 全国性行动，换房者可享受契税减免（50%）+ 中介费补贴（2%）。
Local governments also offer a subsidy of 10,000 yuan per unit to developers who purchase old houses, accelerating the circulation of existing houses. Those who need to exchange houses can pay attention to this policy.
地方政府还对收购旧房的开发商给予每套 1 万元补贴，加速存量房流通，有换房需求的可以关注此政策。
The impact of real estate policies on home buyers in 2025 presents multi-dimensional and differentiated characteristics. Specifically, it can be deeply analyzed from the following six aspects:
2025 年房地产政策对购房者的影响呈现多维度、差异化特征，具体可从以下六大方面深入解析：
First, the threshold for home purchase has been lowered by stratification, and regional selection strategies have differentiated
一、购房门槛分层降低，区域选择策略分化
The purchase restriction policy has been precisely relaxed. The social security period for non-Shanghai residents purchasing houses outside the Outer Ring Road of Shanghai has been shortened from five years to three years, and in the Lingang New Area, it has been further reduced to one year. Moreover, only single people can purchase houses independently.
限购政策精准松绑上海外环外非沪籍购房社保年限从 5 年缩短至 3 年，临港新片区进一步降至 1 年7，且单身人才可单独购房8。
This policy has directly lowered the threshold for non-Shanghai residents with genuine housing needs to purchase a home. For instance, tech talents working in Lingang, who originally needed to pay social security for five years, now only need one year to obtain the qualification to purchase a home.
这一政策直接降低了非沪籍刚需群体的置业门槛，例如在临港工作的科技人才，原本需缴纳 5 年社保，现在仅需 1 年即可获得购房资格。
However, strict purchase restrictions remain in place in core areas (such as within the inner ring road), and home buyers need to weigh the scarcity of core areas against the convenience of non-core areas.
但核心区（如内环内）仍维持严格限购，购房者需权衡核心区稀缺性与非核心区便利性。
The down payment ratio and credit support: The down payment ratio for first-home mortgages has been reduced to 15%, and for second-home mortgages to 25% (20% in key areas such as Lingang). Coupled with the 5-year and above LPR being lowered to 3.5%, the first-home mortgage interest rate in Shanghai has dropped to a historical low of 3.05%.
首付比例与信贷支持首套房贷首付比例降至 15%，二套降至 25%（临港等重点区域 20%）7，叠加 5 年期以上 LPR 下调至 3.5%，上海首套房贷利率已降至 3.05% 的历史低位3。
Take a loan of 1 million yuan as an example. The monthly payment over a 30-year period is reduced by approximately 54 yuan, and the total interest saved is 19,000 yuan.
以 100 万元贷款为例，30 年期月供减少约 54 元，总利息节省 1.9 万元3。
For families with multiple children, the maximum amount of the provident fund loan can be increased by 20% to 1.929 million yuan, significantly reducing the financial pressure on improvement-oriented demands.
对于多子女家庭，公积金贷款额度最高可上浮 20% 至 192 万元9，显著降低改善型需求的资金压力。
Second, the two-way adjustment of holding and transaction costs reshapes market expectations
二、持有与交易成本双向调整，重塑市场预期
The pilot program of the real estate tax may be deepened, and the scope of the pilot may be expanded to include groups holding multiple properties. By imposing differential tax rates (such as a 1.2% tax on high-end residences), the holding cost can be increased by 10%.
房地产税试点深化试点范围可能扩大至持有多套房产群体，通过差别税率（如对高档住宅按 1.2% 征税）增加持有成本10。
This will force investors to sell off properties in non-core areas. For instance, the number of second-hand houses listed in areas like Waigaoqiao in Pudong may rise, while high-quality assets in core areas are more resilient due to their scarcity.
这将迫使投资客抛售非核心区房源，例如浦东外高桥等区域二手房挂牌量可能上升，而核心区优质资产因稀缺性更具抗跌性。
Meanwhile, the pilot funds are used for the construction of affordable housing, indirectly diverting rental demand and easing the pressure of rising rents by 10%.
同时，试点资金用于保障房建设，间接分流租赁需求，缓解租金上涨压力10。
The exemption period for value-added tax on transaction taxes has been optimized from five years to two years, and the assessed collection rate for individual housing transfers has been reduced to 1%.
交易税费优化增值税免征年限从 5 年降至 2 年，个人转让住房核定征收率降至 1%7。
Take a second-hand house that has been owned for two years and has a total price of 8 million yuan as an example. The value-added tax can be saved by approximately 440,000 yuan.
以一套满 2 年、总价 800 万元的二手房为例，增值税可节省约 44 万元。
Furthermore, the "trade-in for new" policy offers a 50% reduction in deed tax and a 2% subsidy for agency fees, significantly reducing the trade-in cost.
此外，“以旧换新” 政策提供契税减免 50% 和中介费补贴 2%9，显著降低置换成本。
For instance, those who are upgrading their houses in the Qibao area of Minhang can save approximately 120,000 yuan in taxes and fees by selling their old houses and then purchasing new ones.
例如，闵行七宝板块换房者通过出售旧房再购新房，可节省税费约 12 万元。
Third, the dual-track development of affordable housing and commercial housing is squeezing the "old, dilapidated and small" market
三、保障房与商品房双轨并行，挤压 “老破小” 市场
The proportion of construction and quality improvement: New commercial housing must be equipped with public rental housing at a ratio of 15%, and it is required to be delivered fully furnished.
配建比例提升与品质升级新建商品房需按 15% 比例配建保障房，且要求全装修交付6。
For instance, the affordable housing built in a certain project along the Xuhui Riverside adopts green building standards and shares community facilities with commercial housing. This might divert some of the first-time home buyers and further put pressure on the prices of the surrounding "old, dilapidated and small" buildings.
例如，徐汇滨江某项目配建的保障房采用绿色建筑标准，与商品房共享社区配套，这可能分流部分刚需客群，导致周边 “老破小” 价格进一步承压。
At the same time, children from families with affordable housing enjoy the same school district treatment, which may weaken the premium space of traditional school district housing.
同时，保障房家庭子女享受同等学区待遇6，可能削弱传统学区房的溢价空间。
The diversion effect in the rental market is intensifying. In 2024, Shanghai will add 16,000 units of public rental housing, with rents 20% to 30% lower than those of commercial housing in the same area.
租赁市场分流效应加剧2024 年上海新增 1.6 万套保租房，租金较同地段商品房低 20%-30%5。
For instance, in Zhangjiang area, due to the increased supply of public rental housing, the proportion of tenants moving out has risen, forcing landlords to lower their prices or upgrade their facilities.
例如，张江地区租客因保租房供应增加，退租比例上升，倒逼房东降价或升级硬件。
This has led to a 15% to 20% drop in rents for "old, dilapidated and small" properties in the old urban area. Some investors have turned to selling their properties, further intensifying the differentiation in the second-hand housing market.
这导致老城区 “老破小” 租金下跌 15%-20%，部分投资者转向出售房源，进一步加剧二手房市场分化。
Iv. Regional development policies Reconstruct the value system of home purchase
四、区域发展政策重构购房价值体系
The five new towns are accelerating the realization of the goal. New towns such as Jiading and Qingpu are gradually achieving a balance between work and residence through the introduction of industries (such as Jiading United Imaging Medical and Qingpu Oriental Life Port) and the upgrading of transportation (such as Jiamin Line).
五大新城加速兑现嘉定、青浦等新城通过产业导入（如嘉定联影医疗、青浦东方生命港）和交通升级（如嘉闵线），逐步实现职住平衡12。
By 2025, 26 new primary and secondary schools and kindergartens will be added in the new town, and the construction of Grade-A tertiary hospitals will be accelerated, attracting first-time home buyers.
2025 年新城新增中小学、幼儿园 26 所，三甲医院建设加速12，吸引刚需购房者。
For instance, the average price of new houses in Jiading New Town is approximately 45,000 yuan per square meter, with a total starting price of 2 million yuan, making it the main choice for young families.
例如，嘉定新城新房均价约 4.5 万元 / 平方米，总价 200 万起，成为年轻家庭的主要选择1。
The premium for urban renewal in the core area and the renovation of "two old and one village" have released high-quality land plots. For instance, the floor price of the Xuhui Longhua plot has reached 126,000 yuan per square meter, and the unit price of new houses in the future may exceed 200,000 yuan per square meter.
核心区城市更新溢价“两旧一村” 改造释放优质地块，例如徐汇龙华地块楼板价达 12.6 万元 / 平方米，未来新房单价或破 20 万元 / 平方米1。
Urban renewal projects enhance living quality and consolidate their advantages in the high-end market through green building technologies (such as low-carbon technology platforms) and intelligent community management.
城市更新项目通过绿色建筑技术（如低碳技术平台）和智能化社区管理，提升居住品质，巩固高端市场优势。
Home buyers should pay attention to the long-term appreciation potential of scarce assets in the core area, while being vigilant about the liquidity risk brought about by high total prices.
购房者需关注核心区稀缺资产的长期增值潜力，同时警惕高总价带来的流动性风险。
V. The transformation of developers' strategies forces product upgrades
五、开发商策略转型倒逼产品升级
The land auction rules strengthen the quality orientation, with the "quality competition" score accounting for no less than 40%, involving green building grades, community facilities, etc.
土拍规则强化品质导向“竞品质” 评分占比不低于 40%，涉及绿色建筑等级、社区配套等2。
For instance, a certain project in Qingpu won the land auction due to its configuration of a central park with a central axis and an intelligent security system.
例如，青浦某项目因配置中轴式中央公园和智能安防系统，在土拍中胜出。
This means that in the future, new houses will pay more attention to the living experience. For instance, Longfor's "Yuhujing" series enhances its added value through a five-layer overlapping environment design. Homebuyers need to pay attention to the matching degree between the actual delivery standards of the property and the promises.
这意味着未来新房将更注重居住体验，如龙湖 “御湖境” 系列通过五重叠境设计提升附加值2，购房者需关注楼盘的实际交付标准与承诺的匹配度。
The supervision of real estate developers' funds is becoming stricter. The source of the down payment is traced back to the accounts of the direct relatives of the previous two generations. If the down payment ratio is less than 20%, mortgage performance insurance must be purchased.
房企资金监管趋严首付款来源追溯至前溯两代直系亲属账户，首付比例低于 20% 需购买房贷履约保险2。
This increases the difficulty of proving funds, especially for young home buyers who rely on their parents' financial support.
这增加了资金证明难度，尤其是依赖父母资助的年轻购房者。
It is recommended to prepare a complete financial statement in advance to avoid affecting the home purchase process due to incomplete materials.
建议提前准备完整的资金流水，避免因材料不全影响购房流程。
Vi. Long-term Trends and Response Strategies
六、长期趋势与应对策略
The market presents a pyramid structure. At the top are the scarce luxury residences in the core area (such as Greentown Chaoming Dongfang), in the middle are the planned new districts (such as the Five New Towns), and at the bottom are the far suburban areas with lagging supporting facilities.
市场呈现金字塔结构塔尖为核心区稀缺豪宅（如绿城潮鸣东方），中部为规划新区（如五大新城），底部为配套滞后的远郊板块1。
Home buyers need to weigh their options based on their own needs between the scarce assets in the core area and the potential areas in the new town.
购房者需根据自身需求，在核心区稀缺资产与新城潜力板块间权衡。
For instance, first-time home buyers can give priority to new towns like Lingang and Jiading, while those seeking to improve their living conditions can focus on core areas such as Xuhui Riverside and Qiantan.
例如，首置客群可优先考虑临港、嘉定等新城，而改善型需求可关注徐汇滨江、前滩等核心区。
Quality and service have become the core of competition. Developers are shifting from "scale expansion" to "quality improvement", such as adopting green building technologies, intelligent community management, and providing customized services (like the rental-style home purchase for Internet practitioners in the Zhangjiang project). 1.
品质与服务成为竞争核心开发商从 “规模扩张” 转向 “品质提升”，例如采用绿色建筑技术、智能化社区管理，以及提供定制化服务（如张江项目针对互联网从业者的租赁式购房）1。
In the second-hand housing market, properties that are relatively new and have well-managed communities will be more resilient to market declines.
二手房市场中，房龄较新、社区管理完善的房源将更具抗跌性。
It is recommended that home buyers, when choosing a property, focus on examining the developer's delivery capacity (for instance, Longfor has maintained the "three Red Lines" green grade 2 for many consecutive years) and the level of property services.
建议购房者在选房时重点考察开发商的交付能力（如龙湖连续多年保持 “三道红线” 绿档2）和物业服务水平。
Conclusion: In 2025, the real estate policy will reconstruct the decision-making logic of home buyers through a combination of "precise relaxation and long-term regulation".
结论：2025 年房地产政策通过 “精准松绑 + 长效调控” 组合拳，重构购房者的决策逻辑。
The scarcity of the core area and the growth potential of the new city form a "dual-wheel drive", with rising holding costs and falling transaction costs coexisting. The diversion of affordable housing and the upgrading of its quality reshape the market pattern.
核心区稀缺性与新城成长性形成 “双轮驱动”，持有成本上升与交易成本下降并存，保障房分流与品质升级重塑市场格局。
Home buyers need to closely monitor policy developments, and based on their own financial conditions, regional preferences and long-term plans, find a balance between policy dividends and market risks.
购房者需密切关注政策动态，结合自身资金状况、区域偏好和长期规划，在政策红利与市场风险间找到平衡点。
For instance, non-Shanghai residents with genuine housing needs can seize the policy window period in new cities like Lingang, while holders of multiple properties need to be vigilant about the impact of the real estate tax pilot program on their holding costs.
例如，非沪籍刚需可抓住临港等新城的政策窗口期，而多套房持有者需警惕房地产税试点对持有成本的影响。
声明：本文由入驻焦点开放平台的作者撰写，除焦点官方账号外，观点仅代表作者本人，不代表焦点立场。
